Week 1 - The Pyramid builder
Master the fundamentals
In the first week we’re building the foundation of the Product Market Fit Pyramid. This is the most crucial and, sadly, most overlooked step in the lifecycle of a business. You will:
- Learn how to identify profitable customers for your business
- Explore 'untapped' blue ocean markets to sell to
- Learn how to successfully compete in red oceans
- Plus, much more!
Week 2 - Needs Week
Underserved needs
Lets face it – people don’t want to buy products or services – they want to solve problems and satisfy a need. So week 2 is going to transform you into an expert needs solver. You will learn what needs your customers have and how your business can satisfy them.
- Learn why people don't buy your product yet
- Map out your customer journey and identify touch-points for your business to interact
- Follow a step-by-step guide to build a customer segmentation that really works
Week 3 - Value Propping
Make them believe
Week 3 is all about your value proposition. We have our dream customer and know what need they have. So now it’s all about figuring out how you can add value to your customer and make them believe that you can solve their problem.
- Master how to articulate what problem your product is solving for your customer
- Learn what differentiates you from your competitors
- Copy my template to write up your unique value proposition
- Plus, much more!
Week 4 - Feature Feet
Start Building
Week 4 – The next building block. Once you know your audience, you know what they need and you have your proposition how you are going to add value to them, then we start building out features accordingly.
- Follow the no-risk feature builder that will hit the mark every time
- Master how to build a MVP feature set
- Copy my proven MVP Test Strategy to save you $$$
Week 5 - UX Accelerator
Test, Test, Test
Now it’s getting exciting. UX accelerator is all about creating your prototype and more importantly test it with your target audience.
- Learn easy hacks how to test your prototype for free
- Tweak product features before launch
- Plus, much more!
Week 6 - Launch Week
Going live!
Yes! We hit the market and launch. Or relaunch if you already have a business. When you find something that works, then it’s scale time!
- Access to advanced tactics and tools to do free promotions
- Discover the 6 key channels to attract new customers easily
- Explore strategies and tools that will blow your mind
- Dive into advanced marketing tactics taking your business to the next level
